At Impact, thoughtful research always informs the creative process. We seek to understand our clients’ industries and audiences, ensuring that overall communications goals become the focal point for all projects, no matter how big or small. Our sight is always steady on the finish line, while respecting our client’s and the bottom line.
First, we help you answer some BIG and important questions:
• What is your marketing strategy?
• What will it take to reach your audiences?
• Do you have a clear, winning message?
• What could go wrong and how can we mitigate risks?
• How will we measure our success?
We do so through the use of exercises and tools such as:
+ Strategic planning
+ Risk assessment
+ Project management
See examples of the results we have helped clients achieve in our Work Portfolio.